A common refrain among professionals involved in Disaster Recovery planning goes something like the following: “Disaster Recovery isn’t strategic to the business…until something bad happens”. This reflects the frustration that DR professionals feel when other IT projects get funded and DR gets short shrift because it isn’t “as strategic” – as DR doesn’t generate revenue. This frustration is compounded by pressure resulting from the increasingly “always on” expectations of customers and fellow employees – and the ever increasing number of applications and systems out there. As an IT professional, this is hardly news. But what is surprising is the gap that exists between these expectations and the reality most companies face.
While IT pros are doing all they can to meet these growing needs and challenges, an integral component of their mission — backup and disaster recovery — fail to receive the strategic focus and support they deserve. And, companies that do have DR plans in place often fall short in developing and executing the right DR plan. Consequences can be dire – recent studies show that the average cost of a “data loss” incident approaches $400,000. The biggest opportunity for DR professionals to bridge the gap between the DR world and the “business” part of IT is to demonstrate the financial imperative of Disaster Recovery planning.
In order to help facilitate this, I am writing an e-book series to help DR professionals organize thoughts, ask the right questions and develop the right strategy to begin building a business-centric DR plan. The first installment in the series has just been delivered and I encourage you to download and read it. As I deliver additional installments, I will write about it here on OnlineBackupNews.com – providing some excerpts from the e-book as well as providing the kind of additional observations and commentary that are best-suited for a blog posting (rather than in a more formal e-book format).
When you consider the stakes involved, it’s clear that DR is absolutely essential to the business. To make other stakeholders aware of the urgency of DR is going to require the perfect combination of technological prowess and business-leader thinking. That’s where you come in.
About the Author:
Brandon Farris is keenly interested in backup and disaster recovery technology and related industry trends. He has worked for cloud backup providers as well as hardware and software manufacturers. He currently holds a position on the NetVault product team at Dell Software. You can follow Brandon on Twitter: @BrandonAtDell This article is entirely the opinion of the author, rather than his employer.